Founded in 2005 in Marseille by Michaël Azoulay, American Vintage reimagines everyday essentials through a refined, minimalist lens. Inspired by the ease of American style and crafted with European sensibility, the brand is known for its elevated basics, soft natural fabrics, and nuanced colour palettes. What began with the perfect T-shirt has evolved into a full ready-to-wear collection defined by effortless silhouettes, comfort, and timeless simplicity.